A refined brand, website, and positioning to establish Step Zero Coaching as a premium partner for business aviation leaders navigating change.
Overview
Step Zero Coaching supports leaders in the business aviation space through high-impact coaching rooted in clarity, action, and iteration.
While their work focused on transformation at the highest levels, their brand lacked the polish and precision to match. We partnered with founder Dustin Cordier to sharpen his positioning, craft a bold identity system, and design a clean, confident website that speaks directly to operators, executives, and founders looking to lead with intention.
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Credits
This project was led and delivered under Sticky Ventures.
Creative Direction & Design by Domenico Di Donna.
Strategy & Copy by Jill Henning.
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